Ready to take your business to the next level? In this eye-opening course, you’ll dive into the world of social media marketing with a focus on TikTok – the hottest platform for brands right now.

Learn the secrets of setting up a compelling presence, crafting viral content, and leveraging TikTok’s unique features to skyrocket your brand’s visibility. But that’s not all! Discover the art of seizing trending challenges and turning them into powerful marketing tools.

But wait, there is more! Uncover the untapped potential of AI Tools that will supercharge your TikTok marketing game. Increase efficiency, optimize strategies, and achieve unbeatable outcomes like never before.

By the end of this course, you’ll be a TikTok marketing maestro, equipped with the knowledge and skills to dominate the platform with your content and outperform your competition. Do not miss out on this transformative opportunity to revolutionize your business’s online presence!

Day 1:

• Introduction to the TikTok Flywheel
• Types of TikTok Accounts
• Top 5 Reasons for TikTok Popularity Research
• Research on Case Studies
• Understanding Media Engagement Plans
• Principles to Manage Social Media
• Characteristics of TikTok Content
• Principles Behind the Rise of TikTok

Day 2:

• Unique Video Format of TikTok
• Content Creation Strategies for TikTok
• TikTok as an Ad Platform
• TikTok Ads Manager
• Ad Formats For Optimal Reach and Engagement
• Types of Videos for TikTok
• Integrating TikTok Videos
• TikTok Business Center
• Campaign on TikTok
• KPIs for Measuring Effectiveness

• Create a successful TikTok marketing strategy and engagement plan.
• Identify the key trends in TikTok usage.
• Integrate TikTok with other social media platforms with interactive content to create a network effect.
• Create a TikTok advertising plan to manage and monitor campaign performance.

• Lessons will be conducted in English. Participants are expected to be able to read and write in basic English.
• Participants are required to bring their own laptop that can connect to the internet for access to the online class and course materials.
• In line with our environmentally friendly practices, we will not be providing printed course materials to reduce paper waste.

This course is targeted at executive, managers and business owners with marketing, business analysis and sales responsibilities.

5 & 6 Oct, 9am to 6pm @ Jurong East E2I building

16 & 17 Dec 2024 (Mon & Tues) @French Road (near Lavender MRT)

5 & 6 Oct, 9am to 6pm @ Jurong East E2I building

16 & 17 Dec 2024 (Mon & Tues) @French Road (near Lavender MRT)

TIME:

Day 1: 9am-5:30pm | Day 2: 9am-6:30pm