Creative & Innovative Problem-Solving using Design Thinking Methodology

• Overview: Power of empathy, Significance of User Experience
• Overview: Design Thinking – Philosophy, Framework, Phases, Benefits, Examples
• Effectively identifying & visualizing user needs using stakeholder persona, empathy maps
• Reframing user problems & pains using the lens of Root Cause Analysis & Journey maps
• Developing solutions for user problems by applying Ideate – Iterate methods
• Testing & validating potential solution sets using quick proto techniques
• Proposing & presenting possible solution sets using Business Model Canvas
• Applying the Design Thinking framework for Creative Problem Solving scenarios

• Leaders, Managers who desire to differentiate their products & services via improved customer experience as part of their strategy
• Managers & supervisors who want to enhance employee engagement using a human-centric approach and thus improve productivity & employee morale
• Start-up professionals who are at the forefront of Product Design, or Service Design
• Anyone who wants to learn beyond Customer Needs/ Customer Value and explore how to capture customer experience as part of differentiated services

Mr Ramesh Rao holds a bachelor’s degree in engineering, and in finance, and an MBA in Supply Chain & Finance. He is a certified Design Thinking Facilitator, a certified Lean Master, Six Sigma Master Black Belt. The facilitator is an adult education & facilitation specialist holding a Diploma in Adult Continues Education (DACE) from IAL (SUSS). Having 29 years of international experience in leadership & consultancy role in the design, process, operations, quality & finance in multiple industries (Manufacturing, Financial Services, Food & Beverages, Healthcare, Hospitality, Retail, Education, R&D and more), the facilitator has successfully applied design thinking methodology in various organizations both in a corporate environment and in non-profit organizations across many cultures and customer base with the successful outcome that enhanced user experience, customer satisfaction, increased employee engagement, and significant financial benefits to clients. Mr Ramesh Rao provides training in local tertiary educational institutions and universities in Singapore as well